When you are starting a business you will need to consider how you expect to process credit cards. This is done through a process called a merchant account, there are a variety of different accounts available and which will suit your online gaming merchant account best will depend on the type of business and physical set up you have available for you company. Gone are the days where business only accepted cash or paper check. We are now living in a virtual world where plastic is the way to pay. Your business will not have a chance of making it without accepting credit cards and obtaining a quality and consistent credit card processing account to do so. Depending on the type of business you run you may take cards physically in your location where the customer would actually physically swipe the card or you may obtain the information over the internet through your online webs store. No matter the type of platform you use it is important to be sure you are considering all options for your business.
Merchants accounts are accounts with a band or payment processing center that allow you to actually physically accept and draw money from the credit card for your businesses products or services. Many different platforms exist including physical locations, e-commerce and telephone processing. The beauty of excepting credit cards it will allow you to have customers from all the world opening many opportunities for you to grow your business.
There are two many types of merchant service accounts which are card present and card not present accounts. These basic types also have a variety of subgroups, which we will discuss in detail below.
A card present account is just that, the card is present at the time of swiping the card on the transaction. This is the type of transaction where the merchant is able to take the physical credit card from the client and swipe it through their magnetic card reader. These type of processing accounts are very low risk as the customer themselves is present when they make the purchase and are required to sign, which shows they made the purchase. This merchant account will also yield you the lowest fees and rates. Physical retail locations will want to consider this type of account, as it is most convenient for their customers and will cost them the least amount of money in the long run. It is also important for a retail location such as this consider a mail order credit card processing account as well.